Media · Strategy · Campaigns

Whitehouse Inc.

Battle hardened media team, over 1,000 campaigns over 20 years — we are storytellers, we are true impact players.

Explore Our WorkMeet the Team

01 / Whitehouse Inc Media Group

The Whitehouse Group

Five media brands reaching property, hospitality, culinary and community audiences, alongside a video studio, a full-service agency and a technology division that builds the platforms behind them.

Everything Property cover

Media

Everything Property

Property news for South Africa: trends, developments, agents, legal advice and investment. Home of Business Day HomeFront and Your Neighbourhood.

Hospitality Marketplace cover

Media

Hospitality Marketplace

South Africa's hospitality trade platform: industry news, chef culture, hotel and food and beverage trends, events and careers.

Chef! Magazine cover

Media

Chef! Magazine

The official voice of the South African Chefs Association: the chefs, kitchens and craft of professional cooking in South Africa.

The Culinary Artist cover

Media

The Culinary Artist

The high end of South African cuisine: fine dining, plating, wine estates and the chefs behind them, around the country. Website relaunching soon.

Purely Local cover

Media

Purely Local

Cape Town's community title: local people, family, lifestyle and passion.

Reelz cover

Video

Reelz

Our video production business: studio, social and short-form, drone, motion graphics and post.

Whitehouse Inc Agency cover

Agency

Whitehouse Inc Agency

Strategy, creative and campaigns, from concept through to deployment and analytics.

Whitehouse Inc Tech Solutions cover

Tech

Whitehouse Inc Tech Solutions

The platforms behind the group: lead generation, operations, client reporting and custom builds.

02 / Milestones & Legacy

Two Decades of Impact

Our legacy was born in the era of print magazines, and we have applied deep strategic thinking and data insights to calibrate a media solution that offers economies of scale and return on investment.

2006
2010
2014
2018
2022
Present

03 / Media Brands & Audiences

Deep Industry Reach

Ground-up, reverse-engineered value built deep into each industry we speak to — food, hospitality, travel, community, property — built on exclusive partners that have taken years of investment to build.

Mainstream Community Media

Foodservice & Hospitality

Property Media

Travel, Leisure & Lifestyle

Emerging Markets

Niche B2B Media

04 / Publishing

Building Platforms

We specialise in building business cases for niche media platforms, geared to ensure unrivalled distribution and organic audience reach and influence.

Baking Times
Real Life
Sunday Times Neighbourhood
Business Day Homefront
Bidvest Catering / ABSA Tenders
Crossley and Webb Annual

05 / Strategy & Consulting

High-Level Tactical Analysis

When you work with us, you get high-level tactical analysis and insights that will enhance the foundational marketing touchpoint of your brand and company story — before we discuss execution and price.

The world of content marketing requires years of intellectual property, key learnings and skilled teams to enhance campaign production and deployment.

06 / Advertising Agency

Concept to Deployment

Tell us what you want to achieve, get to know our team, and watch this media and campaign production team serve the campaigning process — from concept through to deployment and analytics.

Strategy & Brainstorming
Concept Development
Copywriting
Creative Design
Packaging
Advertising Campaigns
Online Marketing
Web Development
Digital Production
Video Production

Campaign Sectors

PropertyFoodservice & HospitalityTravel, Leisure & LifestyleMainstream CommunityBusiness to BusinessFintechConsumer Brands

07 / Technology & Special Projects

Future-Proofed Solutions

Three years of tech development, market research and active tactical work on leading media titles across South Africa — we specialise in building future-proofed advertising and marketing solutions.

Whitehouse Lead Gen

Whitehouse Lead Gen

Leads found, verified and contacted, warm replies handed to you.

Whitehouse Ops

Whitehouse Ops

Sales, projects, people and money on one live record.

Client Report Dashboard

Client Report Dashboard

Live campaign results for advertisers, channel by channel.

Whitehouse Tech

Need a platform of your own?

Talk to us about your tech solution today: white-label apps, AI tools, payments, booking engines and more.

Talk to us

Payment Gateway
Travel Booking Engine
AI & Tech Tools
Database Cleaning & Mass Media
Custom White-Label Web Apps
Augmented Reality
Lead Generation Systems
Influencer Support Tools
Audience Boosters

08 / Lead Generation & Outreach

A Pipeline That Fills Itself

Whitehouse Lead Gen finds the decision-makers and businesses you want to reach across LinkedIn, Google and local search, verifies their details, and runs personalised outreach over email, LinkedIn and WhatsApp.

Replies land in one inbox, an AI answers the routine ones from your own knowledge base, and the warm leads are handed straight to you. Run it yourself from the dashboard, or have our team set it up and run it for you.

The Whitehouse Lead Gen pageExplore Lead Gen

09 / Whitehouse Ops

One Live Picture of the Business

Our own operations platform: sales, projects, people and money on one record. A pursuit becomes a project, a project becomes tasks, tasks fill each person's week, and the money follows, so nothing is typed twice.

Built for our own team and in daily use, with estimates that learn from how long work really takes. It is part of the Whitehouse development suite, and we are preparing to open it to partners and clients.

In-house today · opening soon

Whitehouse Ops: sales, projects, people and money in one live picture
See the platform

10 / Reelz Video Production

Video Without Compromise

Reelz is our video production division: a professional studio, a video and motion graphics team and a platform-native social content engine under one roof, with strategy built in from brief to publish.

Studio ProductionSocial & Short-Form VideoDrone & AerialMotion GraphicsPost-Production
Reelz: video without compromiseVisit Reelz

11 / Client Report Dashboard

Real-Time Results for Advertisers

Every client gets a live report card for their campaigns, broken down by channel, from paid social to banners, editorial and newsletters, so advertisers see exactly how their placements perform.

Impressions
Reach
Click-throughs
Engagement

Each period closes with an overall grade, and the detail behind every number is one click away.

A sample client report card: impressions, reach and engagement by channelSee a sample report

12 / Expert Partners

Our Network

A curated network of specialist collaborators who extend our capabilities across technology, media and industry.

Reelz

Enza Payments

South African Chefs Association

Arena Holdings Media

13 / The Team

The People Behind the Work

Introducing the Whitehouse Inc. team — the strategists, creatives and operators who bring two decades of media expertise to every project.

Team bios and imagery coming soon.